Entries by Vince Magaline

Avoid Chargebacks and Recover Lost Revenue with VMPI

As an online seller, chargebacks are a big part of running your business. Whether it’s managing disputes from unhappy customers, increasing processing fees, or mitigating disputes from legitimate card-not-present (CNP) transactions, staying on top of chargebacks is critical. When it comes to scaling your business, how you manage chargebacks can play an important role in […]

Referral Marketing 101: Why, what and how to launch a referral program

Why referral marketing is so effective Countless studies prove that referral marketing is one of the most powerful marketing strategies for generating sales — and the reason why is simple. Humans are social creatures that instinctively trust the opinions of our “tribe” more than those we aren’t as familiar with. That’s why online shoppers are […]

How To Process CBD Transactions for Ecommerce

Whether you’re an existing brand or looking to get started, you’ll need to figure out how to optimize the way you process CBD transactions. Banks and merchant account providers, in general, consider selling CBD online to be a volatile venture. This is in part due to the inconsistent legal definitions that govern CBD as a […]

Value Added Services Provided by LimeLight

LimeLight created Value Added Services (VAS) to ensure you have the best possible support to run your online business. As an online merchant, LimeLight understands the challenges you often face, such as chargebacks, fraud, cart abandonment, declined payments, and more. Each one of these challenges requires a significant amount of time and energy, as well […]